Landing Page Scorecard — Grade Your SaaS Page Free
Most SaaS pages lose people for boring, fixable reasons — a fuzzy headline, five buttons fighting for attention, zero proof anyone trusts you. This scorecard is a 60-second gut-check: answer ten quick questions and get a straight 0–100 grade, a breakdown by category, and the three leaks costing you the most signups. No fluff, no signup, runs right here in your browser.
How it works
Ten yes / kind-of / no questions, grouped into the five things that actually move conversion: clarity, your call-to-action, trust, design, and the mobile experience. Each answer is weighted by how much it matters — nailing your headline counts for more than shaving a tenth off your load time. Two minutes in, you get a score out of 100 and a verdict you can act on today.
What it checks
- Clarity — can a first-timer tell what you do and who it's for in five seconds?
- Call to action — one primary button, repeated, saying what actually happens next?
- Trust — real proof near your CTA: logos, testimonials, numbers people believe?
- Design & hierarchy — does the eye land where it should, and does it look current?
- Experience — fast, thumb-friendly on mobile, and a signup step that isn't a chore?
How to read your score
- 75–100 — Solid foundation. Strong bones. You're in polish-and-test territory, not rebuild.
- 50–74 — Leaking signups. It converts, but you're leaving money on the table. The breakdown shows where.
- 0–49 — Working against you. The page is fighting your growth. Good news: every gap on the list is fixable.
And the best part — the "biggest leaks" — pulls your three weakest answers and hands them back as a plain-English fix list. Basically a mini redesign brief, generated from your own page.
Who it's for
Founders and operators shipping a SaaS page on a real budget — pre-seed to Series A — who'd rather know exactly what's costing them signups than guess. If your traffic's fine but signups aren't, start here.
FAQ
What is the Landing Page Scorecard?
A free, 60-second self-assessment that grades your SaaS landing page on the five things that drive conversion — clarity, call-to-action, trust, design, and mobile experience — and hands you a 0–100 score plus your biggest leaks to fix.
How does the scoring work?
You answer ten questions as Yes, Kind of, or No. Each is weighted by impact (clarity and your headline carry the most), and the tool adds them into a score out of 100, broken down by category so you see exactly where the page is strong and where it's leaking.
Does it scan my URL automatically?
No — it's a guided self-assessment, not a crawler. You answer honestly about your own page, and the framework surfaces the blind spots. That means it can judge the stuff a scanner can't, like whether your headline is actually clear.
Is it free? Do I have to sign up?
Totally free, no email, no signup. It runs entirely in your browser and nothing you enter leaves your screen.
What do the categories mean?
Clarity is whether visitors instantly get what you do. Call-to-action is having one obvious next step. Trust is proof people believe. Design is hierarchy and looking current. Experience is speed, mobile, and low-friction signup. Together they're the anatomy of a page that converts.
I got a low score — now what?
Start with the three leaks the tool flags; they're ranked by how much they're costing you. Knock those out and re-run it. If you'd rather have someone handle the whole fix, that's exactly what I do